A event floral design business aiming to capitalise on the waste from large flower companies to repurpose flowers they deem ‘not good enough’. Taking flower companies floral ‘waste’ and making jaw dropping floral decor with it. A sustainable, affordable and breathtaking floral arrangements for events.
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My client presented me a Branding Deck featuring Pinterest mood boards and Brand Identity Design Brief for Foraged & Flourishing.
Branding Guidelines for all areas of the business, physically and digitally.
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The Brand 'as a person' from The Founder
30 something
Culturally and economically aware
Enjoys finer things but spends wisely
Interested in the background of purchases
Shops second-hand/vintage
Vibrant and fun, interested in art, likes a friendly debate
Wants to leave the world in a better state then they found it!
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Logos
Typography
Socials
